Employee view and personnel of Nike Company Essay

Employee view and personnel of Nike Company - Essay Example Nike is not the ‘beast’ that it is projected as, because similar situations exist in other footwear and garment units. They have a system of rewarding their regular employees. After experimenting with cash and travel vouchers, Nike feels employees should be able to target the rewards that appeal to them (Lynne, 1997). Hence it now offers Virgin vouchers which include range of activities from flights to luxurious holidays and participants can focus on awards that appeal to their own aspirations. Nike offers its employees five weeks off with full salary and benefits to spend the way they want (Browning, 2003). This helps the employees to spend time with their families or rethink career goals. Though this program was started in 1994, Nike is not sure how many employees have used it. In US Nike workers are given incentives such as Nike Bucks if they will walk, run, bike, skate or car pool to work while no such incentives are available in Asia (Boje, 1998). Workers in Oregon work in campus like facility, receive top benefits and time off for recreation and sports (Boje, 2001). They have employed about a thousand expatriates who travel the globe to ensure that code of conduct and other norms are adhered to at each of their manufacturing units. There are about 600,000 subcontract workers, mostly women between 16 and 22, who provide the resistance to Nike corporate power and subcontractor practices. Nike considers its applicants as both customers and employees. It is able to attract the best and brightest employees.